MASSOV GLOVE LIMITED EDITION
Conceptualized and designed the debut limited edition “ERA 9.0” collection for Massov, setting a new standard for exclusivity and design excellence. The initial release featured 100 exclusive pieces, which sold out in two hours after launch, reflecting the collection's strong market appeal and the brand’s growing influence.
Mood board
Concept
This glove design captures the vibrant energy of American comic books, with a spotlight on iconic onomatopoeia that visually brings motion and sound to life. It merges functionality with the nostalgic charm of pop-art, transforming a practical accessory into a celebration of comic culture. Integrated into the design are motivational quotes from legendary players and empowering messages, crafted to inspire and uplift during gameplay.
Marketing Direction